Digital Marketing

Think Big, Think Gurutva !!!

Web Application Development

Website Development

Our web application development and custom programming services include everything from a simple Content Management System enabled the website to the most complex web-based internet applications, e-commerce portals, and social networking development services.
We have many years of experience in the field of designing web applications using cutting edge technologies like PHP, MySQL, ASP.NET and much more. Our vast experience includes designing and deploying several web applications for small companies to big corporates.
Further, our expertise lies in designing and developing web applications according to customer requirements.

We are the Best digital marketing company in India.

Custom Software Development

Web Content Management System E-Commerce Portal

Google Websearch ranking – Organic

Custom ERP

Inward and outward links

Dynamic Call to Action switches

SEARCH ENGINE OPTIMIZATION

Search engine optimization (SEO) which is a part of the broader topic of Search Engine Marketing (SEM), refers to techniques that help your website rank higher in organic (or “natural”) search results, thus making your website more visible to people who are looking for your product or service via search engines.
So, why is it important for your business website to be listed on search engines? On Google alone, there are over a billion searches conducted every second. Think about that. Every second that your website is not indexed on Google, you are potentially missing out on hundreds, if not thousands of opportunities for someone to visit your website, read your content, and potentially buy your product or service. Practicing SEO basics, as well as more advanced techniques after those, can drastically improve your website’s ability to rank in the search engines and get found by your potential customers.

We are the Best digital marketing company in India.

Best digital marketing company in India
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Key Approach

  1. Business Research and Analysis
  2. Website Analysis Keyword
  3. Research and Analysis
  4. Competitor Research and Analysis
  5. Content Optimization
  6. On-page Activities
  7. Sitemap Submission
  8. RSS feed inclusion
  9. Search Engine Submission
  10. Directory Submission
  11. Social Book Marking
  12. Press Release Submission
  13. Article Submission
  14. Assessment & Monitoring
  15. SERP Report

We are the Best digital marketing company in India.

BUSINESS BENEFITS

  1. Cost-effective Customer Acquisition: There is no payment to the search engines for being indexed. This is important for high volume, low intent phrases which can be expensive in paid-search (e.g. ‘car insurance’)
  2. Fixed Costs: The cost of SEO is relatively fixed, independent of click volume. Effectively, the cost per click from SEO declines through time after initial optimization costs and lower ongoing optimization costs. Conversely, paid-search is essentially a variable cost
  3. Brand Visibility: Think about that search on ‘car insurance’. The big insurance companies are all desperate to make it onto the first page of Google. The ones that didn’t make it either need to buy PPC ads to be seen, which is expensive for such a competitive search query
  4. Customer Acquisition: Targeted Prospects: Search is demand-driven, so anybody referred from a search engine is hoping that your web page matches their search query. If it does, and you show them all the information they need to see, they may well become your next customer
  5. Focus on Web Standards / Accessibility: Designing a website for search is an exercise in designing a best practice website. Search engine crawlers notice errors in your code, so valid code is a must for SEO
  6. Repeat Business: Customers referred from search engines tend to stick around for longer. Increase customer lifetime revenues via SEO!
  7. Focus on Unique Content: We are big believers in quality content. Original content. Google loves it too. And so do many SEO experts – the general advice these days is to create subject-specific content on your website, and to categorize and label that content in a way that will deliver a boost to your keyword strategy
  8. Credibility / Brand Perception: “Why aren’t you in Google for ‘car insurance’”? Consumers expect big brand businesses to be prominently placed in Google, so what is the effect if you aren’t on the first page or two?
  9. Findability: Search engines allow you to find relevant web pages even if you only remember snippets of information. A song lyric, a company name, a product review, a person…

Manage the website of link WordPress, Wix, Magento, Open Cart, Joomla

Best digital marketing company in India

Search Engine Marketing

Digital MarketingWe regularly track the moving average, mean, standard deviation of important KPIs and identify anomalies and trends on a proactive basis (* access to Google Adwords & Analytics / Access to Facebook Business Manager)
Our performance is measured based on multiple reports & Trackers

  • Customized Automated and Semi-automated reports with Interpretations
  • Weekly, Mid-Monthly & Monthly Report
  • Website visits/orders - Quality, New User Acquisition, events reports
  • Experiments, AdCopy performance, Audiences, Auction insights, Locations/ Geo

We are the Best digital marketing company in India.

SOCIAL MEDIA MARKETING

Social Media Marketing programs usually center on efforts to create content that attracts attention and encourages readers to share it with their social networks. A corporate message spreads from user to user and presumably resonates because it appears to come from a trusted, third-party source, as opposed to the brand or company itself. Hence, this form of marketing is driven by word-of-mouth, meaning it results in earned media rather than paid media
Social Media Marketing is all about building relationships. But more importantly, it is about building a community made up of relationships with the right people – your target audience. Moreover, the real value in Social Media comes from solidifying relationships with those members of your target audience who have the most reach and influence. <p class="none">We are the Best digital marketing company in India.</p>

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Key Approach

  • Defining the goal
  • Selecting the target audience
  • Developing the right message
  • Selecting the right channel
  • Set-up, design and develop the channel
  • Building a community
  • Content Distribution Strategy
  • Engaging and monitoring the audience
  • Measuring Performance
  • Rinse & Repeat

We are the Best digital marketing company in India.

BUSINESS BENEFITS

  1. Establish a Brand and Raise Awareness: Since the majority of the population is already visiting social media sites like Facebook, Twitter, and YouTube, getting your brand name all over those networks can help let people know that you’re around
  2. Spy on the Competition: Follow your competitors on Twitter and Facebook and you’ll be able to see what they have up their sleeve
  3. Pitch Products in a More Human, Interactive Way: Since people visit social media sites to get personal rather than be bombarded with ads, discuss your business in a fun way and engage your customers with questions
  4. Bring Attention to Your Products: Featuring a product on a social media site is one of the fastest ways to bring attention to it. Offer a promotion along with it for your online community members and watch your sales skyrocket
  5. Increase Customer Loyalty And Trust: Speaking to your customers in a personal way will make them feel like they are talking to a friend, not a company
  6. Listen to Your Customer’s Opinion: Social media sites are an awesome way to see what your target audience is saying about your company or your products
  7. Conduct Market Research: Listen to what your customers say about your products and track what links they click on and you’ll begin to see what your customers like and respond to
  8. Strengthen Customer Service: Social media networks allow your company to answer your customers’ questions and concerns directly on time
  9. Free Job Portal: Jobs are posted every minute on social networks like LinkedIn and Twitter along with the links or information you need to apply for them
  10. Establish Yourself as an Expert: Social networks allow you to get your name out to the world and talk about things that matter to you
  11. Share Information with Like-Minded Customer: Connect with other professionals in your field to share information
  12. Reach Mobile: Many active social media users are constantly plugged in via their smartphones. It is ideal to reach them with your message when they are on the go

Our Work

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SOCIAL NETWORK ADVERTISING

(Pay Per Click) is one of the most revolutionary forms of advertising in history. When used correctly, it’s possible to dominate an online market and generate an excellent Return on Investment (ROI). It is advertising is an advertising system where the advertiser only pays for each click on their advert. While it is most often used as an advertising system offered by search engines, such as Google and Yahoo!, it can also be used for banner advertising (where the advertiser pays for clicks on the advert as opposed to impressions).
PPC advertising revolutionized the online advertising industry, and today, advertising generates 99% of Google’s revenue. Google’s revenue for the quarter ended March 31, 2012, was $10.65 billion! And that figure continues to increase.

We are the Best digital marketing company in India.

SOCIAL NETWORK ADVERTISING

Key Approach

  1. Campaign Setup
  2. Organize your account for maximum effectiveness
  3. Create straight forward Targeted Ads
  4. Increase quality score
  5. Identify your advertising goals
  6. Maintenance and Optimization
  7. Choose relevant keywords and placements
  8. Identify weak components of your quality score
  9. Optimize your website for conversions

We are the Best digital marketing company in India.

BUSINESS BENEFITS

  1. Geo-Targeting: online advertising can target markets by country, province or city, and can even drill them down to something as specific as to their business requirement
  2. Immediate Search Visibility: If your company does not have strong search engine visibility, pay per click marketing is the fastest and easiest way to show up on the search engines
  3. Reduce Costs: From proven keyword expansion and bid management techniques to ad testing and landing page optimization, SEO Inc utilizes best of breed technology to support human expertise and deliver traffic and new customers at the most cost-effectivepoints available
  4. Maximize ROAS (Return on Ad Spend): Working closely with their clients, our professional PPC Marketers perform extensive PPC ad testing and conversion analysis. This enables us to get more clicks for the advertising dollar and to deliver the highest quality traffic
  5. Increase Depth of Keyword Targeting: If you have a smaller website but want to target a large number of keywords, you will need to use PPC advertising
  6. Reinforce Branding: Supplement already strong search engine rankings with PPC and you control more of the search engine results pages (SERP’s) for searches on your branded keyword phrase
  7. Remarketing: Every marketer knows that the more a potential customer is exposed to your brand and messaging over time, the more likely they will become a customer. Remarketing allows you to show ads to users who’ve previously visited your website as they browse the Web
  8. Testing Capabilities: Pay per click marketing offers a tremendous opportunity for marketers to test new ideas whether it is testing a marketing message before a new product launch, experimenting with offers or price points, or just improving an existing PPC campaign
  9. Real-time “Trackability” and “Monitoring”: PPC campaign stays as effective and efficient as possible by tracking keyword and phrase successes (and losses), which ads bring in the most traffic (and which are duds), conversion rates and more
  10. Local to Global Exposure: One of the best PPC benefits is the ability to choose where your ads are served by geography. If you are large or small and want to grow, PPC allows you to target new geographic or demographic markets​​

BLOG MARKETING

Blog marketing is any process that publicizes or advertises a website, business, brand or service via the medium of blogs. This includes, but is not limited to marketing via ads placed on blogs, recommendations, and reviews by the blogger, promotion via entries on third party blogs and cross-syndication of information across multiple blogs. <p class="none">We are the Best digital marketing company in India.</p>

BLOG MARKETING

Key Approach

  • Business Blog Strategy Consultation
  • Design, Installation, and Integration
  • Customize Blog look and feel templates
  • Keyword Research
  • Optimize the Blog
  • Business Blog Management
  • Blog Analytics and Monitoring
  • Blog Posting
  • Blog Optimization, Marketing, and Promotion

We are the Best digital marketing company in India.

Having a blog is a powerful tool to market your business online. It’s a way to provide value and information to your customers in a simple, straightforward format. But blogs can be hard work and it is easy to get off track. Here are a few tips for launching a blog that is an effective business tool.
Blogging is a very popular activity. The number of online users creating and maintaining blogs has increased dramatically over the past year. The number of Internet users who read these blogs has also shot up, with some blogs boasting thousands, even millions of daily dedicated readers.

We are the Best digital marketing company in India.

BUSINESS BENEFITS

  1. Giving your site a fresh feel: Consumers like to see a website that seems regularly updated. It reinforces the opinion that you’re open for business, not a scammer
  2. Giving you a search engine optimization boost: Search engines also love a fresh website, and you can use the blog to target very narrow and specific keywords that bring in those paying customers looking for your services.
  3. Show your customers behind-the-scenes personality: People like doing business with people they know, right? Allow them to get to know you so they couldn’t think of doing business with anybody else
  4. Zero Price Based Marketing: Blogging is a low-cost alternative to having a web presence, For small business owners without the time to learn web HTML or the money to hire a designer/developer, blogging offers an inexpensive method to get your company’s name out on the Internet
  5. Better Communications: Blogging provides several communication benefits
  6. Build Community: Business blogs provide your small business with a chance to share your expertise and knowledge with a larger audience. An opportunity to connect with a wider audience and build a community is a strong benefit for consultants and knowledge workers​​
  7. Easy Web Publishing Solution: Blog software is easy to use. Simply write your thoughts, link to resources, and publish to your blog, all at the push of a few buttons. Blog software companies such as TypePad or Blogger.com offer easy blogging tools to get started
  8. Attracting prospects: Enveloping new business opportunities. You’ll attract better, more qualified employees as they’ll see you as a “forward-thinking” and “social” organization.
  9. Develop your niche or “shtick” with every post: Which ultimately leads to greater focus, clarity, and company vision
  10. Brand Building: A blog is a great way to get your brand in front of thousands of people who otherwise would never know you existed

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